Brand Spotlight: Wildstrong

Brand: Wildstrong

Brief: To capture the very essence of the founders of Wildstrong and how they created their brand.

Shoot: The founders, gorgeous light and a big forest!

What do you get when you cross community with outdoor fitness.  The amazing Wildstrong. I loved this personal branding session for Wildstrong, who by their own admission are not an ordinary fitness brand.

After drilling down into their brand identity, we wanted the images to reflect their type of movement, using nature and the great outdoors to harness the human spirit. Texture, light, and functionality all featured heavily bringing together a collection of images that truly show what they’re all about.